Running coach and Olympic Trials marathon runner Erica Weitz is always eager to support female-owned brands, especially ones like Hettas that are pushing the boundaries of women’s athletics with running shoes designed specifically for women. Hettas believes there’s no such thing as a unisex foot, and they engineer high-performance footwear tailored to women. It was important that we captured the essence of the running experience across varied terrain in a pair of Hettas.